What’s inside the book:
- Why email beats every other channel (real ROI data: $36-$40 per $1 spent, 19.3% landing page conversion)
- List fundamentals, choosing a platform, and the anatomy of a high-converting lead magnet
- A full 10-step system: Define Your Subscriber → Create Lead Magnet → Build Opt-In Page → Set Up Platform → Write Welcome Sequence → Add Forms → Drive Traffic → Segment → Nurture → Clean Your List
- Advanced chapters: lead magnet funnels, segmentation, automation sequences, and partnerships
- A complete 2-part case study (120 → 4,800 subscribers) with real metrics
- Common mistakes, deliverability basics, platform comparison, toolkit, 30-day roadmap, and FAQ
- 8 custom charts throughout
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